USE CASE

Drive Commercial Excellence in Chemical Sales

Empower your teams to sell faster and smarter, everywhere

In the chemical industry, where products are complex and performance-driven, sales excellence depends on fast access to trusted, compliant, and contextual product information. With ionicPIM, your sales organization gains instant, reliable knowledge that powers better recommendations, faster responses, and optimized pricing.

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Producer - Distributor PIM-to-PIM connection

Tired of sending or requesting product documentation again and again?

With ionicPIM, producers and distributors share product data and documentation with one-click, enabling faster distribution of the most updated content, while reducing the number of unnecessary emails and phone calls.

ionicPIM_Product Information Management_BENEFIT_2_producer-distributor_PIM_to_PIM_connection

Designed for business users to create and operate

Built-in chemical data models

Producer - distributor PIM-to-PIM connection

Chemical-specific nomenclatures

Multi-industry product views

Direct data export with SpecialChem

Integration with Agilis Digital Commerce platform

Support with product data input and maintenance

An information system designed BY and FOR chemical industry professionals

ionicPIM is the product of collaboration between SpecialChem, the world’s leading material selection platform, and Agilis, the premier provider of digital commerce solutions for the chemical industry. Both companies were founded by seasoned industry professionals with decades of experience working for companies such as Arkema and BASF, with the explicit mission of bringing digital buying, selling, promoting, and product information management practices to chemical producers and distributors.

Lost time. Missed deals. Inconsistent information.
In chemical sales, where speed and accuracy drive every deal, teams often struggle with fragmented and disconnected product information.

Product data lives across ERPs, spreadsheets, and local drives. Sales reps can spend hours chasing technical or safety data sheets, regulatory data, or certificates before they can even respond to a customer request. Pricing is not fully optimized due to limited visibility and disconnected systems, while senior experts retire with “tribal knowledge” that disappears with them.

This leads to:

Delayed responses and lost opportunities
Inconsistent product data across regions and teams
Long onboarding cycles for new sales reps
Missed margin due to lack of pricing transparency

In an industry where every sale involves technical, regulatory, and sustainability questions, fragmented information slows decisions, reduces margins, and limits growth potential.

Faster and More Relevant Recommendations

Access every product’s attributes, formulations, and applications in seconds. ionicPIM connects identity, application, performance, properties, sustainability and availability data together with compliance status and documentation, allowing reps to match the right chemistry to the right customer requirement, instantly. Each rep becomes a confident, data-powered technical advisor.

Pricing Intelligence Built In

Store and manage key pricing attributes, product premiums, regional adjustments, market trends, directly within ionicPIM. Enable data-driven, value-based, or dynamic pricing strategies to improve margin and consistency across markets.

Capture and Share Sales Knowledge

Keep your technical and commercial know-how inside your organization. ionicPIM helps capture and structure sales insights, from competitor information to selling tips, so that every team member benefits from shared expertise. New hires become productive faster, and global alignment improves overnight.

Ready for the AI-Powered Sales Era

Your ionicPIM becomes the foundation for AI assistants that recommend products, suggest pricing, and answer customer questions 24/7, all using your validated chemical data. That’s how human expertise meets scalable intelligence.

Unlock Cross-Selling and Upselling Potential

ionicPIM connects product relationships and applications, helping distributors recommend complementary or higher-value alternatives. Every interaction becomes a chance to expand business and deliver greater value to customers.

+50%

Faster product recommendations

+20%

Higher
close rate

–40%

Onboarding time for new sales reps

+15%

Margin increase through optimized pricing

"Implementing ionicPIM has enabled us to build a true single source of truth for our product data — aligning technical, regulatory and commercial teams across regions and unlocking new digital potential."

"The implementation of ionicPIM marks an important milestone in our ambitious digitalization journey. Our decision to invest in an innovative PIM solution reflects our commitment to delivering accurate, consistent, and engaging product information across all channels. With ionicPIM, we can now offer a true 360° digital view of our products, enhancing both employee efficiency and the customer experience."

Unlock Your Sales Performance

For chemical producers and distributors, sales excellence starts with structured product data. ionicPIM delivers the speed, reliability, and confidence your commercial teams need to win.

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Drive Commercial Excellence in Chemical Sales

ionicPIM is the result of 20+ years of experience in building the largest online catalogs of commercially available chemicals (5,800+ suppliers, 350k products)

Producer - Distributor PIM-to-PIM connection

Tired of sending or requesting product documentation again and again?

ionicPIM brings unique benefits

An information system designed BY and FOR chemical industry professionals

Sales Performance Limited by Fragmented Data